Super Freakonomics by Steven D. Levitt and Stephen J. Dubner

SuperFreakonomics Book Cover SuperFreakonomics
Steven D. Levitt, Stephen J. Dubner,
Business & Economics
Harper Collins
Tue May 24 2011
320

Review: This book makes you think twice about the assumptions you make every day. It’s a quick, fun, read that is in the same vein as Freakonomics but in my opinion, better. Their style of examining data from seemingly unrelated areas to create thought-provoking mash-ups of information encourages us to challenge traditional thinking and consider many different points of view. This volume has great visuals which add value to the narrative so I’d recommend actually reading vs listening to the book.

It’s an entertaining way to think differently about incentivizing the behavior you want to encourage.

Amanda Mitchell is an executive coach and strategist specializing in helping senior executives deal with disruptive drama within their teams. An advertising agency veteran, she experienced first-hand the business implications of corporate drama both with her Fortune 500 clients and within the Manhattan ad agency she led. She founded Our Corporate Life (www.ourcorporatelife.com) to help executives solve the problems no one wants to deal with. She has been published in Bloomberg Businessweek, and quoted in Fast Company, CNBC.com, and Monster.com. She lives in New Jersey with her family.

Leave a Reply

Your email address will not be published. Required fields are marked *

*